Corsets, Foot binding and…Cellulite?
You are probably looking at the three words in the title and thinking one of these things is not like the others…But are they really so different?
Corsets and foot binding were used to control women. They made women have to buy different clothing products; they made women have to pursue an unrealistic body. Those two things made women feminine and not manly. Those two things made females the delicate sex and unable to pursue occupations and such in a man’s world (those two things definitely kept women from reaching their genetic potential).
Cellulite was a term first used in the 1920 (hmm about the time that women started wearing more freeing clothing and began to try to become more independent). In the 1960s, the term appeared in English language publications, first appearing in Vogue. Vogue huh? Not exactly a mecca for medical information. More a mecca for advertising and women’s fashions. Vogue is more of a place where women are presented with an unrealistic body image which is supposed to be beautiful and attainable (which it is if you starve yourself).
So why would Vogue use the word cellulite? Because cellulite is supposedly a condition that only women suffered from with no easy cure. It is supposed to a “lumpy deposits of body fat especially on women’s thighs etc.” It is a word that could make them lots of money – a word that would keep women coming back for cures and keep women reading for the next way to lose fat.
It didn’t allow women to think about manly pursuits…such as weight training. It kept women thinking they are different from men – a fairer sex with a “disease” that only they can have. Their fat couldn’t be cured the way men cured theirs.
Ok so maybe now you are starting to see the connection – control of the market over women. Women thinking they are different – a fairer sex with problems different from men’s. Yes, corsets and foot binding are way more extreme, but each of these things in their time and place serve to control women – they serve to make women pursue a female form that just simply isn’t realistic instead of a female form that they can attain.
I mean if women really want the best body that they can realistically have, why wouldn’t a magazine tell women to lift weights like men do? Lifting weights helps men reach a beautiful body…wouldn’t it do the same for women?
Right now you are thinking about the doctrine of women magazines…magazines that want to sell women something (exercise equipment FOR WOMEN; diets FOR WOMEN). You are thinking that lifting weights would make a woman big and bulky NOT beautiful. But really…answer me how this will happen? How will women get huge when they don’t have the testosterone that men have? How will they get big? Steroids? haha well that isn’t NATURAL…those to me are on the same level as corsets!
So right now you are thinking about all those articles in women’s health and fitness magazines and HOPEFULLY you are starting to realize that all they are trying to do is sell something. They are trying to create a market for women’s fitness products. A market that wouldn’t be there if women started working out like the other part of our species.
I mean this is how women who work out like men look…women who don’t buy special products or pursue unrealistic body images…
And another one…
These women look pretty great to me and they didn’t have to spend lots of money finding out about the latest craze or buying the newest women’s product. They didn’t worry about getting big and bulky. They have developed beautiful, healthy bodies.
Even if you don’t agree with anything I’ve written above, I hope at least you start questioning things you read about women’s health and fitness. I hope you start thinking about the motives behind why things are written and reported.
Posted on August 13, 2011, in Uncategorized and tagged cellulite, corsets, fitness market, fitness trends, footbinding, grils that lift, marketing to women, what is cellulite, women's fitness magazines. Bookmark the permalink. Leave a comment.